Our analytical products for CRM activity, telephony and social media engagement provide interactive insights into your customer contacts across all channels; demonstrating usage and the profile of customers aligned to target groups to help demonstrate channel shift and return on investment. Strategic and operational reports provide a window into the patterns and trends of your customer contacts, including the reasons for contact, levels of satisfaction and timeliness of response/action.
Social media and sentiment analysis provides a ‘temperature check’ for your organisation, by not only profiling the direct contacts received by the organisation but also the wider mentions and conversation relating to your people and places.